Express, Please! The Speedy Blonde Touch-Up20230118123037

Express, Please! The Speedy Blonde Touch-Up

January 18, 20230 comments
With Joico Global Brand Educator, Olivia ThompsonHave a client with blonde or brunette color who needs a touch-up – and fast? Try this gorgeous, custo...
The Secret to That Perfect “Rooty” Blonde!20221220103348

The Secret to That Perfect “Rooty” Blonde!

December 20, 20220 comments
Featuring Joico Celebrity Artist, Jill Buck, of Salon 901Root Tap…Root Shadow…Root Melt. Confused by the terminology, but love the look of that super-...
Let’s Help Maintain That Perfect Blonde Shade!20221115165557

Let’s Help Maintain That Perfect Blonde Shade!

November 15, 20220 comments
Featuring Joico Celebrity Artist, Jill Buck, of Salon 901Want to maintain that perfect shade of blonde long after the salon visit? Joico Celebrity Art...
Formula Friday: Try the Gilded Brunette!20221115164612

Formula Friday: Try the Gilded Brunette!

November 15, 20220 comments
With Joico Guest Artist, Nathi VegaWant to know what Joico Guest Artist, Nathi Vega, did when she wanted to add that wow factor to her model’s long, l...
These Two Pros Bonded with Blonde Life!20221115163058

These Two Pros Bonded with Blonde Life!

November 15, 20220 comments
THEY BONDED BY BLONDEWant to know what happens when one MAJOR hairdresser (Joico Global Brand Ambassador, Larisa Love) takes another MAJOR hairdresser...
The Brightened-Up Blonde (It’s Sooo Natural Looking)20221115155829

The Brightened-Up Blonde (It’s Sooo Natural Looking)

November 15, 20220 comments
With Joico Artistic Educator, Mai Hernandez“My brunette client was ready for a change to blonde, but didn’t want to lose her identity – she still want...
Watch How This Pro Sections Her Blonde Clients…20221012105209

Watch How This Pro Sections Her Blonde Clients…

October 12, 20220 comments
FULL-CIRCLE BLONDEWith Joico Celebrity Artist, Jill Buck Of Salon 901We’re circling back to blonde today, with a picture-perfect look from Joico Celeb...
The Red-Hot Fall Series20221011171536

The Red-Hot Fall Series

October 11, 20220 comments
PART 1: “BURGUNDY SPLENDOR”Featuring Joico Master Colorist, Sherry RatayWhat started the obsession this year? Maybe it’s all the celebs who’ve been dy...
HOT! We Have Blonde Life News For You!20220913154149

HOT! We Have Blonde Life News For You!

September 13, 20220 comments
BLONDE LIFE: HOT NEWSIf you already love Blonde Life, today’s reveal is going to make you jump for joi. If you haven’t tried it yet – we’re pretty sur...
“I Can’t Get Enough of Lumi10!” Raves Our Celeb Pro20220913140711

“I Can’t Get Enough of Lumi10!” Raves Our Celeb Pro

September 13, 20220 comments
HAPPY IN HOLLYWOODFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Want to know what’s making Joico Celebrity Artist, Jill Buck of Salon Nine ...