Desert Taupe Brunette20170218112321

Desert Taupe Brunette

Cool, steely sky meets warm, shimmering sand in our new Vero K-PAK Age Defy Desert Taupe Technique...
Smoked Taupe20170216180049

Smoked Taupe

February 16, 20170 comments
Creamy, decadent, Smoked Taupe is sending out a signal all right: smoldering and sexy! Joico Global Artistic Team Member, Gion Vincent, creates this d...
Xtra Red20160218103220

Xtra Red

This technique calls for opposites in placement and tone: one side horizontal/diagonal placement with shades ranging from copper to red to purple; the...
Rich Cocoa Brown20150221110842

Rich Cocoa Brown

Every colorist needs a natural-looking, completely reliable, utterly predictable brunette gray coverage formula. Here it is!COLOR FORMULASStaring Leve...
Raspberry Truffle20150215165256

Raspberry Truffle

Balance is essential when creating believable red shades—the idea is to produce a hue that isn’t too cool nor too hot. This formula has it all—a reali...
Jamie Chung20150215164042

Jamie Chung

“Instead of harsh streaks and color blocking that’s associated with last year’s Ombré, this look is about beautiful, soft, seamless color that imparts...
Bombshell Blonde20150209143500

Bombshell Blonde

The ultimate high-lift, single process formula. This dramatic, pale blonde is guaranteed to create color that turns heads! It transforms dark, medium,...
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